Trademark Services in Deerfield, IL

Deerfield Trademark Registration Services

Having a registered trademark can be valuable for protecting a company's intellectual property and brand identity. Deerfield, ILtrademark registration services are the process of obtaining official legal protection for a unique symbol, design, phrase, or name used to identify a brand. It is important to register a trademark to prevent others from using similar marks that could cause confusion for consumers. A registered trademark also grants the owner the right to take legal action against infringement. The trademark registration process typically involves a search for existing trademarks, filing of the trademark application, examination by the trademark office, and final approval or denial. The attorneys at Axenfeld Law Group specialize in registering trademarks and can help you navigate the process and increase the chances of successful registration.

Types of Trademarks

An attorney at Axenfeld Law Group can assess your potential Deerfield IL intellectual property and recommend seeking protection over one or more types of trademarks. This includes trademarks for words, designs, sounds, as well as the unique packaging (known as trade dress) for your product. A word mark is a trademark consisting of a word or phrase that identifies a product or service. This type of trademark can be either a standard character mark, which covers any use of the word in any font, or a stylized mark, which has a specific design element. A design mark is a trademark that consists of a unique graphic design, logo, or symbol that represents a product or service. A sound mark is a trademark that consists of a unique audio element, such as a jingle, tune, or sound effect, used to identify a product or service. Sound marks must be original and capable of being represented graphically. Trade dress is the overall look and feel of a product or packaging, and it can be protected as a trademark if it's distinctive and non-functional. An attorney at Axenfeld Law Group will guide the client in choosing the best type for their business.

What are the benefits of using a trademark attorney to apply for a Deerfield, IL trademark registration?

While U.S.-domiciled applicants do not need to hire a trademark attorney to prepare and file an application for their trademark, there are a number of benefits to having a U.S.-licensed attorney who specializes in trademark law represent you at the USPTO.

An attorney will be able to provide you with legal advice regarding your trademark, conduct a clearance search before you file an application (which will provide insight into the registerability of the mark and any potential issues that may arise during the application review process), prepare your application accurately to minimize office actions, communicate with the USPTO directly on your behalf, and shield you from fraudulent solicitations from third-party vendors.

While hiring an attorney to prepare your trademark application will increase the initial costs, it will likely save you money in the long term and will give you more peace of mind.

Deerfield IL Trademark Protection for a Service

A trademark can protect a service, just like a product. A service trademark is used to identify and distinguish the services of one company from those of others in the same industry. Service trademarks play an important role in protecting a company's brand identity and reputation, and help customers differentiate the company's services from those of its competitors. Service trademarks are registered with the same process as trademarks for goods, while receiving the same legal protection. Registering a service trademark provides the owner with exclusive rights to use the trademark to promote and sell their services, as well as the ability to take legal action against anyone who infringes on their trademark rights.